Wednesday, 1 May 2013

DUBAI INTERNATIONAL REVEALS THE WORLD’S LARGEST ILLUMINATED INDOOR ADVERTISING SIGN


Guiness World Records has announced that a new 28m wide by 6.2m high sign, with a surface area of 174m², in Dubai Terminal 3 is the world's largest illuminated indoor advertising sign.

The Sinology Enterprise Co Ltd/JCDecaux developed sign, promoting Nissan, features 183,000 white LEDs.

Eugene Barry, Dubai Airports' senior vice president, commercial, commented: “This project mirrors our own ambitions at Dubai Airports.

"With more than 57 million people passing through the world’s third-busiest airport last year, Dubai International is the perfect location for this record-breaking initiative, and we are delighted that Nissan has chosen our airport to showcase their brand to a global audience.”


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