Gatwick has launched
its latest customer service innovation – an interactive media wall, designed to
entertain passengers via a travel related memory game.
This cutting edge digital opportunity, developed by Eye and Monster Media, employs touch interaction technology. It is also equipped with an analytics and tracking system that measures direct user engagement and will permit brands to calculate a concrete return on investment for their campaign. The Media Wall is located in the North Terminal departures lounge to ensure optimum engagement via high levels of passenger dwell time.
The installation of the media wall is part of a £1.2 billion investment programme, which aims to transform and improve the travel experience for passengers.
This cutting edge digital opportunity, developed by Eye and Monster Media, employs touch interaction technology. It is also equipped with an analytics and tracking system that measures direct user engagement and will permit brands to calculate a concrete return on investment for their campaign. The Media Wall is located in the North Terminal departures lounge to ensure optimum engagement via high levels of passenger dwell time.
The installation of the media wall is part of a £1.2 billion investment programme, which aims to transform and improve the travel experience for passengers.
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