Guiness World
Records has announced that a new 28m wide by 6.2m high sign, with a surface
area of 174m², in Dubai Terminal 3 is the world's largest illuminated indoor
advertising sign.
The Sinology Enterprise Co Ltd/JCDecaux developed sign, promoting Nissan, features 183,000 white LEDs.
Eugene Barry, Dubai Airports' senior vice president, commercial, commented: “This project mirrors our own ambitions at Dubai Airports.
"With more than 57 million people passing through the world’s third-busiest airport last year, Dubai International is the perfect location for this record-breaking initiative, and we are delighted that Nissan has chosen our airport to showcase their brand to a global audience.”
The Sinology Enterprise Co Ltd/JCDecaux developed sign, promoting Nissan, features 183,000 white LEDs.
Eugene Barry, Dubai Airports' senior vice president, commercial, commented: “This project mirrors our own ambitions at Dubai Airports.
"With more than 57 million people passing through the world’s third-busiest airport last year, Dubai International is the perfect location for this record-breaking initiative, and we are delighted that Nissan has chosen our airport to showcase their brand to a global audience.”
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